The Future of Media challenge is seeking to explore pathways to optimize digital platforms of existing media houses or explore new media pathways of generating revenue. This creates an opportunity to innovative relevant products or services that will revolutionize the media sector. The Innovation Village in partnership with Nation Media Group is running the Future of Media Challenge to develop and showcase innovative solutions that can be scaled to address these challenges.

Call to Action
The Innovation Village in partnership with Nation Media Group is launching the Future of Media Program that is seeking for innovators with a passion for developing sustainable digital solutions that will transform the media industry in Uganda in one or more of the following ways:
How might we strengthen our customer and user understanding across our platforms?
How might Media houses leverage digital content and platforms to increase revenue streams?
How might we shift from traditional business models [that is making money at the moment although declining] to reflect new trends in media business, brands etc.?
We are bringing together reputable private sector players in the Media sector with Uganda’s startups and innovators, to solve specific challenges in the sector.

Why Participate?
Partnership
Ideas / Solutions accepted for the challenge will stand a chance to Pilot solution with Nation Media Group.
Mentors and Networks
Undergo Support with leading media specialists, business mentors and connections to strategic partners.
One-on-one training
Teams will receive one-on-one business training from experienced industry leads.
Continued Support
Ecosystem connections through our network and peer advisory.
Judging Criteria

Relevance and impact
How well does the solution respond to the need and defined challenge
Solution shows a good understanding of market and customer it is targeting
Potential impact of the solution on the media sector at scale
Feasibility
The proposed solution should be practical and easily implementable. 
Readiness and traction
The solution
Participating team should share a visual representation or mock up designs of their proposed solution
The Startup
This team should consist of members with various skill sets, demonstrate added value and cohesiveness.
Business Model
The startup should have a good idea of the business model envisaged for the solution – with a good idea of the key resources needed to grow the solution.
Innovation
Ingenuity of the solution or improvement of existing technology-based process
Solution uniqueness